Over 2,000 employees driving global impact. More than 21 facilities sparking
progress for communities and economies around the world. A network of over 4,000
distributors supporting producers in more than 100 countries. Iconic brands delivering the right solution for every need.
We’ve earned the trust of the livestock sector over decades — and we’re just getting
started. That’s the commitment it takes to deliver smarter, more sustainable farming for the future.
Our present is inspired by our past: to truly understand who we are today, just take a look at our history. Discover how, starting from pioneering animal identification solutions, we’ve grown to become a global reference in smart and sustainable livestock management.

Founded as a joint venture between barcode-specialist Datalogic and watch-component manufacturer Audemars.

A pioneering producer of RFID systems for animal identification.

A specialist in plastic injection moulding.

A leading producer of livestock identification solutions.

A producer of animal identification solutions.

Z Tags, a global producer of animal identification tags.

Vethica, a supplier of veterinary equipment.

An innovative producer of animal identification systems.

A producer of animal identification systems.

A producer of transponder technology and animal marking systems.

Pel, Stafix & Hayes, leading brands in electric fencing systems.

A producer of livestock handling equipment.
Investment in Serket, a developer of visual imaging technology for sustainable swine production.

An AI-enabled solution for livestock monitoring in sustainable dairy farming.

A producer of GPS tracking and health monitoring technology for pets.

A producer of needle-free injection technology for animal health.
We’re driven by care for animals and a deep respect for the people who raise them. Weth decades of hands-on experience, we design tools that grow with you — powered by insight, built to last. At Datamars Livestock, everything we do helps you do what you do best.
We design every tool with unmatched attention to
detail — from the yards to the shed.
Built to perform. Engineered to endure. Trusted
where it matters most.
Each product is designed to work in perfect synergy.
A connected ecosystem that streamlines operations, automates processes, and turns data into action. Everything works better — because it works together.
Each weigh, tag read, and activity alert generates data. This real-time flow of information makes guesswork obsolete. Insights surface clearly. Trends reveal themselves. You can act with confidence and speed. In livestock, knowing more means doing better.
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